Archive for March, 2023

Airliners International 2023,American Airlines,Amon Carter Field,Dallas,Delta Air Lines,DFW,Fort Worth,GSW,Love Field,Meacham Field,postcard contest,Southwest Airlines

Dallas – Fort Worth Airports on Postcards

By Marvin G. Goldman

In view of Airliners InternationalTM, the world’s largest airline history convention and airline collectibles show, to be held June 21-24, 2023, at Dallas/Fort Worth International Airport (DFW), this Captain’s Log “Postcard Corner” article describes the background and development of the major airports in Dallas/Fort Worth, illustrated by historic postcards.

The large cities of Dallas and Fort Worth, Texas, are located only slightly more than 30 miles (50 km) apart. Economically, it made sense to develop one major airport to serve both cities. However, numerous proposals from the 1920s on for such a combination all came to naught until 1968 when, at the insistence of the U.S. Federal Aviation Agency (FAA), the two cities agreed to jointly build a single major airport to serve the area encompassing both Dallas and Fort Worth. That airport became Dallas/Fort Worth International Airport (DFW), located equidistant between Dallas and Fort Worth, and today the second-busiest airport in the world by passenger numbers.

Prior to the agreement to build DFW, Fort Worth and Dallas both competed to develop the dominant airport in the area for scheduled commercial flights.

Fort Worth – Meacham Field

In 1925 the City of Fort Worth purchased Barron Field, a World War I-era aviation training field, and named it “Fort Worth Municipal Airport.” In 1927 the airport was renamed Meacham Field after former Fort Worth Mayor Henry C. Meacham. American Airways (later to become American Airlines) established its base at Meacham Field in 1927, and the airport became the main airport for commercial airlines in the Fort Worth-Dallas area.

On April 4, 1937, Meacham Field dedicated a new terminal and control tower. The terminal was designed in the “Art Moderne” or new streamlined style, and it was the first air-conditioned passenger terminal in the U.S. Here is a selection of postcards showing Meacham Field and its new terminal.

American Airlines Douglas DC-2, NC14280, at Meacham Field, Fort Worth, Texas’ municipal airport,
with the newly built terminal and control tower in the background, probably in early 1937 before their completion.
Airline issue A-245-C.
Meacham Field, Fort Worth, Texas, probably in April 1937 when its new terminal and control tower were inaugurated.
On the ramp are two American Airlines Douglas DC-3s.
Publisher Graycraft Card Co., Danville VA, no. F-156.
Al Canales collection.
Aerial View of Meacham Field, Fort Worth, Texas, showing American Airlines and Braniff Airways aircraft, the terminal building and control tower that opened in 1937, and the large American Airlines hangar.
Other airlines utilizing Meacham were Central, Pioneer and Trans-Texas.
Real photo postcard.
Al Canales collection.
Closeup of the 1937 terminal building and control tower at Meacham Field, Fort Worth. The terminal was designed in the “Art Moderne” style, also known as “Streamline Moderne,” an austere outgrowth of the earlier Art Deco architectural style.
This was the first airport terminal in the U.S. with air conditioning.
Pub’r Atlas News Shop, Fort Worth; Printer E. C. Kropp Co., Milwaukee, nos. 65, 6945.

Greater Fort Worth Airport (Amon Carter Field; Greater Southwest Airport)

During the early 1940s, Fort Worth decided to develop a larger airport to handle rising air traffic and allow future expansion that was not possible at Meacham Field. The site selected for reconstruction was that of Arlington Municipal Airport. It was located at the eastern edge of Fort Worth and was almost equidistant between the centers of Fort Worth and Dallas. Fort Worth invited Dallas to jointly develop the site to serve both cities. However, as Dallas was developing its close-in airport Love Field and that airport was preferred by its residents, Dallas declined to participate. Ironically, this new Fort Worth site was located almost adjacent to what later became today’s Dallas/Fort Worth International Airport.

The new Fort Worth airport finally opened on April 25, 1953, and was named Greater Fort Worth International Airport at Amon Carter Field (Amon Carter was the Mayor of Fort Worth). Airlines then transferred from Meacham Field to the new airport, Since 1953, Meacham has been used by corporate aircraft, commuter flights, and for student pilot training.

In 1962 Fort Worth changed the name of its new airport to “Greater Southwest International Airport” as part of an effort to again entice the city of Dallas to join in further development of the airport. However, that overture was turned down as well.

Here are some postcards of Greater Fort Worth International Airport, also known as Amon Carter Field and, from 1962, as Greater Southwest International Airport.

“Copter-view” of Greater Fort Worth International Airport at Amon Carter Field, about 1956.
Postmarked July 9, 1958.
Photographed and published by John A. Stryker, Fort Worth, no. ART-6293-2.
Main lobby of the terminal building at Greater Fort Worth International Airport at Amon Carter Field.
It was furnished in “modern western style” and finished in fine marble from Portugal.
The bas-relief murals on the left wall depicted early Texas history and were covered with 18-karat gold leaf.
Photographed and published by John A. Stryker, Fort Worth; printer Colourpicture, Boston, no. P5928.
Postcard image from the internet.
Braniff International Airways Convair 340, N3423 (in service with Braniff during 1953-1967), and American Airlines Convair, at Greater Fort Worth International Airport, Amon Carter Field.
The reverse side states: “Looking from the south passenger loading concourse, one sees the east side of the main Airport Building and the north loading concourse….The main dining room of the terminal building and observation deck are on the left side with the air traffic control tower.” Photographed and published by John A. Stryker, Fort Worth; printed by Colourpicture, Boston, no. P6166.
Greater Fort Worth International Airport, Amon Carter Field, with American Airlines Convair 240, N94211, in the foreground.
I have seen one of these postcards postmarked January 1954.
Photographed and published by John A. Stryker, Fort Worth; printed by Colourpicture, no. P6167.

Love Field Municipal Airport, Dallas, Texas

While scheduled airline service and facilities at Fort Worth’s Meacham and then Amon Carter Fields grew relatively slowly, its neighboring larger city, Dallas, developed Love Field which grew faster because more passengers preferred its proximity to downtown Dallas.

Love Field originated in 1917 as the site of an aviation training base established by the U.S. Army Air Service during World War I. It was named after Lieutenant Moses L. Love, an early Army pilot who was killed during flight training at another site. In 1927 the City of Dallas purchased Love Field from the military to serve as its site for commercial air service which developed during the 1930s. After the end of World War II in 1945, Love Field grew expansively, reflecting significant increases in passenger traffic. By 1965 Love Field featured new terminals and a second parallel runway, effectively doubling its capacity, and its passenger numbers that year were, astoundingly, nearly 50 times those of Fort Worth’s airport.

Here is a selection of postcards featuring Dallas Love Field.

Dedication of Love Field Lemmon Ave. Terminal, October 1940.
Printer Curteich, Chicago.
Love Field Municipal Airport, Dallas, Texas, with a Trans-Texas Airways Douglas DC-3 at left and an American Airlines Douglas DC-6 aircraft at right, probably late 1940s.
Pub’r Stellmacher & Son, Dallas, no. SC1900.
Love Field, Dallas, with American Airlines Douglas DC-7s. In the background is the newer terminal at Love Field which opened for airline service on January 20, 1958. The terminal had three one-story concourses, 26 ramp-level gates, and the world’s first airport moving walkways.
Airlines serving Love Field at that time included American, Braniff, Central, Continental, Delta, and Trans-Texas.
Airline and airport postcard collector Al Canales remarked in the Spring 2016 40th anniversary issue of the Captain’s Log, “[This is my] favorite postcard [of about 11,000 cards in my collection]. [It’s] not a rare one but one that brings back many happy memories of hours spent on that observation deck visible under the wing of the DC-7 doing what I truly enjoyed”.
Pub’r H.S. Crocker Co., Los Angeles, no, TPC-166; distributor Texas Post Card Co., Dallas.
View towards observation balcony of Love Field, Dallas, probably about 1960.
Ex-Allan Van Wickler collection.
Pub’r All-Tom Corp., Dallas-Ft. Worth; printer Colourpicture no. P44211.
View of the ramp and a taxiway at Dallas Love Field, probably in 1961.
Note the mix of propeller and jet aircraft types, and a Continental Airlines Viscount turboprop on the taxiway.
Pub’r Texas Post Card & Novelty Co., Dallas; printed by Dexter Press, West Nyack NY, in 1961, as no. 43446-B.
American Airlines 707 and 727 at Dallas Love Field. That Braniff BAC 1-11 in the upper right looks headed for a nosedive – an example of how some publishers add some pizzazz to their postcards.
Pub’r All-Tom Corporation, Arlington, Texas; printed by Dexter Press in 1967, no. D-21998-C.
Love Field Airport of “BIG D” refers to Dallas, probably in late 1960s. The back of this postcard states: “A spectacular view of one of the nation’s ten busiest airports and one of the world’s most modern airport facilities.”
Pub’r Mission Card Co., Dallas; printer Colourpicture, Boston, no. P74205.
Southwest Airlines started flying from Love Field in 1971, eventually becoming the dominant airline there.
The aircraft image on this postcard is Southwest’s 737-300, N352SW, which entered its fleet in late 1990 and was painted in the “Lone Star One” livery, Southwest’s homage to its home state of Texas.
Photo by Sackett and Associates; pub’r A-W, Dallas, no. D-132; printer John Hinde Curteich.

Transition to Dallas/Fort Worth International Airport (DFW)

By 1965 Fort Worth’s Greater Southwest Airport at Amon Carter Field (GSW) was severely underutilized, while passengers and airline scheduled service flocked to Dallas Love Field which was bursting at the seams with air traffic and had insufficient room for expansion. The U.S. Federal Aviation Administration (FAA) decided it would no longer assist in funding improvements at two separate airports so close together. At the insistence of the FAA and the Civil Aeronautics Board, the two cities agreed to set aside their rivalry and jointly develop and operate a single larger and more modern airport equidistant between them. The agreement also provided that all airlines would have to move from GSW and Love Field to the new airport. The site chosen was a huge swath of undeveloped land just north of the Greater Southwest Airport. This is the site that became Dallas/Fort Worth International Airport – DFW. Ground was broken for the construction of DFW airport in 1968, and scheduled flights at DFW commenced on January 13, 1974.

Meanwhile, passenger traffic continued to sharply decline at GSW, and by 1969 all scheduled flights there had ceased. GSW continued in use for general aviation, some charter flights, commuter and air taxi traffic, and crew training, while also serving as a diversionary airport for Love Field. However, upon the opening of DFW in January 1974, GSW was closed. In 1979 GSW was sold for redevelopment as an industrial and office park, and its airport facilities were soon demolished. Today the headquarters of American Airlines’ parent company, AMR Corporation, is located where GSW’s terminal once stood, and American Airlines’ C. R. Smith Museum is opposite the GSW site.

Love Field continued its prominence while DFW was under construction. However, when DFW opened in 1974, all airlines – with one notable exception – moved their operations to DFW. The exception was Southwest Airlines which refused to move and prevailed on that issue in a lawsuit brought by the cities of Dallas and Fort Worth and the DFW Airport Board. Subsequently, Southwest fought several legal battles to lift restrictions imposed by the “Wright Amendment” on its ability to fly to destinations outside Texas. Full success was achieved in 2006 by a federal law that served to repeal the Wright restrictions. Since then, Southwest has financed several expansions of its facilities at Love Field, and it remains the dominant airline by far at Love Field. Other airlines currently operating scheduled flights there include Alaska Airlines and Delta Air Lines.

Dallas/Fort Worth International Airport – DFW

As mentioned above, DFW Airport opened to scheduled airline service on January 13, 1974, and all airlines except Southwest moved there from Love Field. With 27 square miles of land, DFW is the second largest airport in the U.S. by area (next to Denver); and with 72 million passengers in 2022, it is the second busiest airport in the world by passenger numbers (behind Hartsfield-Jackson Atlanta International Airport – ATL). Presently, 28 airlines serve a total of about 260 destinations from DFW.

Commensurate with its growth in passenger numbers, DFW airport is continuously expanding its facilities. Most recently, DFW approved in 2021 a $2 billion project, to be completed by 2026, including the renovation and expansion of Terminal C serving American Airlines and the addition of gates at other terminals.

Here is a sampling of postcards showing DFW.

Aerial view of Terminal C at DFW with its many gates filled by American Airlines aircraft.
Pub’r The Texas Postcard Co., Plano, Texas, no. D-150, 711; photo by Raff Frano.

American Airlines utilizes DFW as its primary hub and its corporate headquarters and aviation museum are nearby.
In the upper center of this postcard, close to the control tower, is the Hyatt Regency Hotel, site of the Airliners InternationalTM airline history convention and airline collectibles show, June 21-24, 2023.
Aerial view of the vast expanse, half-moon terminals, and runways at DFW, with the Delta Air Lines’ gates in the foreground.
Published in 1981. Pub’r A.W. Distributors, Irving, Texas.
Braniff International Airways terminal at DFW, probably in the late 1970s. Note the standout orange Boeing 747 of Braniff, nicknamed the “Great Pumpkin” or “Fat Albert.” DFW was Braniff’s main hub until the demise of the airline in May 1982.
Pub’r Texas Postcard Co., Plano, Texas, no. /d-111; printer MCG, Kansas City, Missouri; photo by Gordon Smith.
DFW at night, with an American Airlines Douglas DC-10 at Terminal C, probably in the 1980s.
Pub’r Texas Postcard Co., Plano, Texas, no. D-102; Joe Towers photo.

Notes

All the postcards shown in this article are from the author’s collection unless otherwise noted. My estimate of rarity: Rare: the two aerial views of Meacham Field; Uncommon; American Airlines at Meacham Field; Love Field with Trans-Texas and American aircraft; Love Field with Continental Viscount; and DFW Braniff terminal. The rest are fairly common.

References

  • Cearley, Jr., George W. A Pictorial History of Airline Service at Dallas Love Field, 200 pp. (1989).
  • Friedenzohn, Daniel. “DFW: The Texas-Size Airport,” Airways (Oct. 2003, pp. 32-37).
  • http://www.airfields-freeman.com/tx/airfields_tx_ftworth_ne.htm (on Greater Fort Worth Airport).
  • Airport websites: dfwairport.com; dallas-lovefield.com.
  • Texas State Historical Association websites: tshaonline.org/handbook/entries/love field and tshaonline.org/handbook/entries/dallas-fort-worth-international airport.
  • Wikipedia articles on “Fort Worth Meacham International Airport,” “Greater Southwest International Airport,” “Dallas Love Field,” and “Dallas Fort Worth International Airport.”

Airliners International 2023 DFW

I hope to see you at Airliners International™ 2023 DFW, June 21-24, 2023, at the Hyatt Regency Hotel, next to Terminal C at Dallas/Fort Worth International Airport. This is the world’s largest airline history and airline collectibles show and convention, with more than 200 vendor tables for buying, selling, and swapping airline memorabilia (including, of course, airline and airport postcards), seminars, the annual meeting of the World Airline Historical Society, annual banquet, tours and more.
I hope you’ll consider entering the Postcard Contest at the AI 2023 show. More information and contest rules are available by clicking this link: airlinersinternational.org.

Until then, Happy collecting. Marvin

American Airlines poster, artist Joseph Charles Parker, 5 x 7 in (12.7 x 17.8 cm).
Part of a set of historic posters in postcard form believed to have been issued several years ago by American Airlines’ C. R. Smith Museum, Dallas.

Continue Reading 4 Comments

Safety cards

HISTORY OF SAFETY CARDS, Part 4: 1960s – Mandated!

By Fons Schaefers

Pioneers

Until the early 1960s survivability of transport aircraft accidents was not an issue. The attitude towards accidents was that they were a fact of life. All funds for safety should be allotted to learning from them so as to prevent future accidents. Investigations focused on the causes of accidents, not on their consequences in terms of survivability. It took two pioneers a decade or more to teach the aviation world it was worthwhile to expand the focus to survival factors, also known as “passive safety.” They proved that many improvements could be made in making aircraft more crash-worthy.

Those pioneers were Hugh DeHaven (1895-1980) and Howard Hasbrook (1913-2000). In 1942, DeHaven started the crash injury project at Cornell University (New York). In 1953, this was split into an automobile section, which he further developed (and which inspired car safety belts and Ralph Nader’s “unsafe at any speed”), and an aviation section. The latter was run by Hasbrook, who in the 1950s and early 1960s did pioneering work in investigating survival factors of major aircraft accidents. One of his earliest investigations was that of the National Airlines DC-6 crash near Newark in February 1952. He was the first to make sketches of the crash kinematics illustrating how and why aircraft broke up. Curious? Then go to https://archive.org/details/dtic_AD0030398/mode/2up

Not only were his methods innovative and his findings unprecedented but he also spent much time and effort in advocating them to airframe manufacturers, airlines, and aviation authorities, not only in the US but also abroad. His recommendations were well ahead of their time. Already in 1952, he suggested passenger seats be tested dynamically. It would take more than four decades before this became mandatory, first in the USA and later worldwide.

His safety campaign was successful. In 1963, the FAA proposed rulemaking for a host of cabin safety measures, ranging from improved exit signs and markings to mandatory evacuation demonstrations by airlines, and passenger briefings. Of course, it was not only Hasbrook who triggered the FAA to come into action. Less than three years after the first jets entered service in the US, the first crash of a jet with survivability issues happened: a United Airlines DC-8 at Stapleton Airport in Denver, CO, on July 11, 1961. Hasbrook investigated the circumstances in the cabin, which were painfully shocking [1]. To understand what follows, I reproduce the exit plan of United’s safety leaflet next to a sketch of the accident’s wind-steered smoke and fire pattern. The safety leaflet is dated 6/61, so released just weeks before the crash.


[1] FAA CAMI AM 62-9, Evacuation pattern analysis of a survivable commercial aircraft crash


The crash itself was mild, but a fuel fire erupted, gradually entering the cabin. All passengers in the first class section, which was large and extended from the front back to the wing and included all four overwing exits, survived. In the tourist class section, however, 16 passengers died of smoke inhalation. In that section, there were only two exits, only one that could be opened. The aisle was narrow and the divider between the two classes reached from floor to ceiling, obscuring the view forward. There was no indication, such as a sign, that there were exits beyond it. No passenger briefing had been given, even not after it had become clear that the landing would not be normal.

Whether the tourist passengers had boarded aft and were thus unaware of the forward section and the exits there, is not reported but it would not surprise me.

This accident was the first of a jet that should have been survivable to all occupants. It provoked a lot of attention. Four months later, a survivable, yet fatal accident occurred with a Lockheed Constellation on a military charter with young army recruits, many of whom died. That accident got much less attention for reasons unknown. In any case, the time was ripe for improved cabin safety measures. Something had to be done to increase the chances of passengers who survive the impact to escape from an aircraft before a fire overtakes them. The Federal Aviation Agency (FAA) came into action and, as said, in 1963 proposed a plethora of new cabin safety regulations. [3]


[2] FAA CAMI AM 70-16, Survival in emergency escape from passenger aircraft

[3]NPRM 63-42, Federal Register October 29, 1963


1965 – First Safety Card Rule

Although in 1962 Hasbrook recommended passengers be instructed in evacuation procedures prior to “any anticipated, unusual landing situation,” he did not go as far as asking for safety cards. Neither, in 1963, did the FAA. But, at a hearing in June 1964 on the proposed regulations, somebody suggested safety cards as an additional measure. By whom, I could not find, but I would not be surprised if it was one of those operators already voluntarily using them. United Airlines, perhaps?

When the final rule was issued in March 1965, the FAA mandated printed safety cards for all US airlines per June 7, 1965. Here is the text of the regulation – focus on section (b):

As you can see, the requirements for the card were simple. They must show:

  • diagrams of the emergency exits;
  • methods of opening emergency exits;
  • other instructions necessary for use of emergency equipment.

These requirements were broadly worded. The first was generally interpreted as showing the location of the exits on an airplane plan. The second was met by illustrating how to open the exit. The third one was quite vague – does this include emergency equipment like fire extinguishers or first-aid kits? Not so if we look at the safety cards of the time. They showed oxygen masks, escape slides and for overwater operations, life vests and, occasionally, life rafts, but nothing more.

1965 Safety Cards

The new rule must have triggered several US airlines to issue a new range of safety cards. I will discuss some that directly resulted from it and some that were simply continuations of what was already there. Eastern Airlines issued new cards immediately, in June 1965. Eastern was one of the airlines that had separate cards for each aircraft type, as opposed to fleet cards. For an example see the DC-7 card in Lester Andersons’s July 2020 contribution below. Eastern’s Constellation card was a bit hybrid, as it showed three variants, each having a different exit layout. I reproduce the trio here, rotated 90 degrees to allow easier reading of the exit captions.

Eastern Airlines’ Constellation Safety Card

Ozark Air Lines had a fleet card labeled “OP-65,” which may have been in response to the new rule. It showed exit locations for three aircraft types: DC-3, Martin 404, and Fairchild F-27. This mix indeed uniquely reflects their 1965 fleet composition so it was likely released that year. But other than exit locations, nothing else was shown so it did not fully meet the new rule. On the reverse side, it said “occupied” in large letters, for passengers to reserve their seats during transit stops.

Delta Air Lines used fleet cards before the cabin safety card rule came into effect. I present the card used in the period 1962-1965, copied from the internet. It was called “Special Procedures for Emergencies.” This shows aircraft plans for the Convair 340/440, Douglas DC-6, DC-7/7B, DC-8, and Convair 880. Note the cockpit is on the right. The emergency exits consisted of either doors or window exits and were well indicated, with the means of opening explained in small panels.

This card survived the June 1965 regulatory change, as it already met it.

The single card was replaced about six months later by a leaflet with four vertical folds, like an accordion. It was issued in conjunction with the introduction of the new DC-9. In appearance, it was a complete makeover. The rather technical presentation was gone and replaced by a more attractive and modern look, making optimum use of the Delta logo. Other than that, it featured the same types as the previous card. I reproduce the front, but see also Brian Barron’s July 2017 entry.

Northwest Orient Airlines renewed its leaflets in September 1965. Northwest re-issued the “emergency water landings” leaflet in use since the early 1950s. While it indeed included diagrams of four different types showing exit locations, it lacked the method of opening them. This would rate it as not meeting the new rule. However, Northwest, while continuing this line of overwater leaflets, augmented them with a separate leaflet explaining the automatic oxygen system, exit locations, and opening method. Thus they met the new rule. On that leaflet, the Boeing 727 was added to the overwater types, but not the Lockheed Electra and DC-7C. Apparently, separate cards were made for those, non-automatic oxygen-equipped types (see Lester Anderson, July 2020).

Western Airlines changed its cards in December 1965. They were fleet cards, showing three types on one leaflet: Boeing 720B, Lockheed Electra II, and Douglas DC-6B. It had airplane plans, exit operation method panels, and more. I reproduce the plan for the Electra as that has some interesting features, which could easily have led to passenger confusion:

  • the main cabin entrance door, forward left, was not shown as an emergency exit. This was allowed under the period regulations;
  • the door on the left aft side is marked as “forward door exit,” even though it was well aft, being situated behind the wings.
Lockheed Electra II Emergency Exits

1967 – First Amendment to the Safety Card Rule

I could not find any cards dated 1966. That year however stands out as it saw a proposal by the FAA for already modifying the new briefing card rule. Two new requirements were presented for public consultation, which the FAA believed would improve passenger knowledge and avoid confusion:

  • each passenger over 12 years of age must be given one copy of the printed briefing card upon entering the airplane;
  • the cards must be pertinent to the type and model of airplane being used on the flight. 

The first proposal met with resistance from the airlines and was not adopted. The second, however, was well received and took effect on October 24, 1967:

This meant the end of fleet cards, at least in the USA.

Delta responded quickly and first issued type-specific cards in September 1967, one month before the rule deadline. They diligently made separate cards for each type and model, as the new regulation stipulated: one each for the DC-9-14, DC-9-32, DC-8-33, DC-8-51 (shown), CV-880, etc.

Delta DC-8-51 safety card

Five years later (8/72), they joined the two short DC-8 models (DC-8-33 and DC-8-51) on one card, as the exit locations and method of operation were identical. Yet, on the cover, a different type appeared. Delta later corrected that.

Which of these two appeared on the 1972 Delta DC-8-33/51 card? And what is it?

1968 and 1969 Safety Cards

The revised regulation led to an abundance of cards. Like Delta, the major carriers, aware of the upcoming rule, had already started re-issuing their cards in 1967. Scroll below to the articles by Barron and Anderson in this Captain’s Log safety card section to see some examples.

The next two years saw many more airlines introducing or revising them. Let me reproduce a selection to illustrate the artwork and methods of presentation.

in March 1968, Ozark Air Lines issued this Fairchild FH-227B card. On one side it has some technical data, plus text cautions about electronic devices, lighters, and a notification about flotation cushions. On the reverse side, there is graphic safety information showing exit locations and their operation.

Ozark FH-227B safety card-front
Ozark FH-227B safety card-back

Pacific Southwest Airlines introduced the Boeing 737 in September 1968, a brand new aircraft type. They had the safety cards prepared well in advance, as evidenced by the issue date: June 21, 1968. Emergency exit location, operation, and the slide were shown on one side; oxygen, bracing position, and flotation equipment were on the other. Note the rather primitive way of portraying the cabin.

PSA 737 safety card
PSA 737 safety card

Air West was formed in April 1968 by a merger of Pacific Air Lines (which started in 1941 as Southwest Airways, not to be confused with the later Southwest Airlines), Bonanza Air Lines, and West Coast Airlines. They all operated the Fairchild F-27. Their operating area covered the eight westernmost United States, so the new name, Air West, was apt. Air West’s December 1968 card was identical on either side, but for the language: English on one side, Spanish on the other. Safety information was limited to bracing position, flotation seat cushions, exit locations, and operation of the window exits plus the exit in the lavatory. The F-27 (both as built by Fokker and Fairchild) was probably unique in that one exit could only be accessed via the lavatory! For that purpose, its door needed to be secured open during take-off and landing. How the oppositely located integral stair-equipped entrance door opened was not shown. The illustrations were black on red, which would not have helped in conditions of poor lighting. When former TWA-owner Howard Hughes bought Air West in 1970, it became Hughes Airwest. In 1980 it was bought by Republic Airlines, which itself was absorbed by Northwest Airlines in 1986, which, in turn, was acquired by Delta Air Lines in 2008.

Air West F-27 safety card

In February 1969, TWA issued an extensive 18-page booklet for their 707 “Starstream” in five European languages. Large in size and print, and well-illustrated, not only are exit locations and their operation explained as well as oxygen, life vests, and rafts, but also seat belts, smoking, and portable radios and TVs. It had separate pages for infant life vest use and even how rescue is organized. The exit plan shows internal escape routes which are confusing in the overwing exit area. The longitudinal arrow lines are not connected between the two pairs of overwing exits. Was there a barrier? No, actually, there were seats between these exits. Probably TWA wanted to stress the importance of the overwing exits for passengers seated in the center cabin and omitted this detail.

TWA 707 Starstream safety card
TWA 707 Starstream safety card

Braniff had much simpler cards, two sides only, with “quick exit locations” on one side and exit operation (plus smoking, seat belts, oxygen, and bracing opposition) on the other side. On the April 1969 card, two variants of the 727 are shown: “cargo-passenger” and “all passenger.” Would this meet the regulatory qualification for same type and model? The cargo-passenger version shows the cargo compartment forward of the wing. The only exits available for passengers are those over the wing plus the tail exit, which is ranked as a “primary exit.” For the all-passenger version, that exit is a “secondary exit.”

Braniff 727 safety card
Braniff 727 safety card

Like TWA, Pan American issued a booklet for their Boeing 707. It covered the same subjects as TWA did, but was smaller and in three more languages (Portuguese, Chinese, and Japanese). I reproduce from their July 1969 edition the front page and the illustration page. The latter folds out so it can be read along the subject page of the selection.

Pan Am 707 safety card cover
Pan Am 707 safety card illustration page

Outside the USA

The new rules directly affected US carriers. But they also inspired other countries to adopt the same, or similar regulations. I highlight three airlines from three European countries.

In Switzerland, Swissair replaced its fleet leaflets with type-specific leaflets around 1965, so actually before the US did. I show the type-specific leaflet for the Convair Metropolitan, the name that the Swiss used for the Convair 440. It is undated but I estimate it to be from around 1965.

Convair Metropolitan safety card
Convair Metropolitan safety card

Sometime in the 1950s, KLM of the Netherlands introduced a generic leaflet with emergency preparation instructions in six languages and included illustrated life vest instructions. Unfortunately, I do not have a copy to show. It was not a fleet card as it lacked type-specific information, like aircraft diagrams, but was likely used on all types. Exit information was limited to one line:

    “The escape hatches are marked ‘Emergency exit’ and the method of opening them is clearly indicated.”

It must have been used well into the next decade. For the DC-8, DC-9 and “Super DC-8” (DC-8-63), introduced in 1960, 1966, and 1967 respectively, it was augmented with separate leaflets for oxygen use, in no fewer than 12 languages, reflecting KLM’s standing as a global airline serving passengers of many tongues. Here is a poor-quality internet reproduction of the top portion of the DC-9 oxygen card.

KLM’s DC-9 oxygen card

Later, and likely prompted by the developments in the USA, KLM replaced the generic leaflet and oxygen supplements by type-specific cards. That change was drastic. From nearly text-only, KLM went for a low-text, all-graphic presentation, quite possibly to avoid the burden of having to translate in so many different languages. The new cards showed exit locations and their operation plus the brace position, oxygen use, and life vests. None of the early cards had an issue date making it difficult to determine a year. My best guess is 1968. There were separate cards for two versions of the DC-8 as well as two versions of the DC-9, all uniquely coded. The DC-9 cards carried the striped KLM logo which lasted until 1972. The DC-8 cards did not have any logo, possibly because they regularly flew for partner airlines such as Garuda Indonesia and Viasa (Venezuela) and KLM wanted to avoid confusion on the part of the passengers. I reproduce two panels from the DC-9 series 10 card.

KLM DC-9 safety card

The UK was one of the few countries with a strong civil aviation industry and authority, which had its own agenda. It did not follow the US as closely as many other countries. Many of the cabin safety measures invented in the US took a long time before they landed in the UK. In Britain, the airlines presented passenger safety information in their traditional in-flight magazines until well into the 1970s without issuing separate cards. I show the 1968 example of British Eagle, one of the independent airlines of the time. On the front cover, there is a reference to the safety on board pages, in three languages. The instructions are extensive and clear, but in text only, except for pictures of life jacket use. Further down the magazine technical data appears for the airplane types, with exit diagrams. I reproduce those for the Britannia (top) and the abundantly-exited Viscount (bottom).

British Eagle Welcome Aboard

In the next part, I will review safety card developments in the 1970s and 1980s.

­­­­­­­­­­­­­­­­Fons Schaefers / January 2023

Email: [email protected]

Continue Reading 1 Comment

48th Annual Airliners International™
Atlanta, GA
June 25-28, 2025

See you at the
World's Largest Airline Collectibles Show & Convention
at ATL in 2025!

World Airline Historical Society, Inc.
PO Box 13693, Tampa, FL 33616 USA
Contact Us

Archives

Copyright © 1975-2024 World Airline Historical Society, Inc.

Read our Privacy Policy